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National Association of Broadcasters

KNIX-FM Collects More Than 1 Million Canned Goods

Topic: Community-Focused Initiatives

Addressing an increased need for supplies to feed Phoenix’s hungry, KNIX-FM in Phoenix, Ariz., crusaded to collect one million cans of non-perishable food items for St. Vincent de Paul. During the holiday season, St. Vincent de Paul reported an unprecedented need for food, with more calls than ever coming in from families needing emergency food boxes. KNIX conducted a series of radio remotes to collect cans during December 2008 and provided a link to an online donation site to benefit those in need. By the end of the month, the morning team at KNIX delivered more than 1 million cans of food to St. Vincent de Paul.

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