Topic: Disaster Relief and Recovery
Earlier this month, the earthquake that hit the coast of Japan created a tsunami that threatened areas across the Pacific Ocean, and as far away as Hawaii. Throughout the tsunami, Honolulu broadcasters became round-the-clock news channels. Raycom Media’s NBC affiliate KHNL-TV, Hearst-Argyle’s ABC affiliate KITV-TV and Emmis Communications’ CBS affiliate KGMB extended their news coverage, providing constant live tsunami updates. Radio stations across Hawaii also provided wall-to-wall alerts. Throughout the tsunami, broadcasters demonstrated that in times of emergency no other medium delivers timely information as broadly, quickly and inexpensively as broadcasters.
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