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National Association of Broadcasters

KOBI-TV Campaign Uncovers the Effects of Child Abuse in Oregon


Topic: Youth-Focused Initiatives

California Oregon Broadcasting Inc.’s KOBI-TV Medford, Ore., hosts an ongoing initiative entitled "Don’t Turn Away," which builds awareness of child abuse and its effects to the broader Southern Oregon community. In partnership with the Mail Tribune and the Jackson Country Child Abuse Network, "Don’t Turn Away" provides news coverage of local instances of child abuse, a list of the warning signs in a child of possible abuse, experts’ tips for ending this mistreatment in the community, as well as local resources for seeking help.



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