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National Association of Broadcasters

WOI-TV, KCAU-TV, WHBF-TV Host Variety Telethon, Raise $3 Million for Kids


Topic: Youth-Focused Initiatives

Citadel Communication’s WOI-TV Des Moines, KCAU-TV Sioux City and WHBF-TV Rock Island, Ill. recently held the 38th annual Variety Telethon. Variety, the Children’s Charity, reported $3,020,817 in pledges were raised this year. Variety’s first telethon in 1975 raised $150,000 for one grantee organization, the Blank Children’s Hospital. Now, 38 years later, Variety has raised more than $90 million in donations, which have been granted to agencies serving children across the State of Iowa. Thanks to the cast members, volunteers and donors who support Variety during the telethon and throughout the year, Variety is able to raise much needed funds for Iowa’s children.



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