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National Association of Broadcasters

KMGH-TV Denver Collects 40,000 Books


Topic: Youth-Focused Initiatives
Posted on 7/17/2015

E.W. Scripps’ ABC affiliate KMGH-TV Denver collected 40,000 books in May. This is more than double its goal of 14,000. The drive was inspired by the story of local elementary school teacher Kyle Schwartz, which went viral following a segment on "ABC’s World News Tonight with David Muir." When she asked students to finish the sentence "I Wish My Teacher Knew," Schwartz learned that most of her students lack access to important educational tools, including books. "When they finally get that book in their hands, when it’s theirs, they’ve picked it out, they’re excited about it. It’s just this inspiring sight, they just drop and start reading because it’s their own book," she said.



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