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National Association of Broadcasters

North Carolina Broadcaster Launches Anti-Bullying Campaign


Topic: Education
Posted on 12/4/2014

Media General’s CBS affiliate WNCT-TV Greenville, N.C., Anti-Bullying PSA Contest launched on Oct. 21 to encourage local students to create PSAs. WNCT-TV viewers will vote on Facebook for their favorite spot. The winning PSA will debut during a Dec. 21 NFL game and air on WNCT for several weeks. The Anti-Bullying PSA Contest was chosen as the Best of the Best local TV sales ideas at the 2014 NAB Small Market Television Exchange (SMTE).



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