We Are Broadcasters
National Association of Broadcasters

WAPT Challenge Collects 220,000 Cans

Topic: Community-Focused Initiatives
Posted on 1/14/2016

Hearst Television’s ABC affiliate WAPT-TV Jackson, Miss. collected 220,326 cans of food in its “Food for Families Football Challenge,” which asks local high schools to collect cans at football games. WAPT’s PSA featuring Sen. Roger Wicker, Rep. Bennie Thompson and Rep. Greg Harper encouraged participation. In 24 years, WAPT has collected almost 3.7 million cans.

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