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National Association of Broadcasters

KWBW’s 2015 ’Project Concern’ Breaks Records

Topic: Community-Focused Initiatives
Posted on 1/14/2016

Eagle Communication’s KWBW-AM Salinas, Kan., raised a record $25,500 to help local families through the "2015 Project Concern," held in partnership with Dillon’s and Midwest Superstore. KWBW ran promos and talked about the drive daily on the morning show. Thanks to "Project Concern," 1,700 people in the 550 families that requested help received assistance. All funds stay local and were distributed through the Hutchinson Salvation Army, the Hutchinson Christian Soup Ministry and a local church that offers a free lunch on Thanksgiving.

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