Topic: Youth-Focused Initiatives
Posted on 3/2/2016
Hearst’s NBC affiliate WBAL-TV Baltimore helped the Maryland Special Olympics raise $2 million in the "Polar Bear Plunge" with a three-day phone bank before the January 30 event. Anchor Jennifer Franciotti was once again a "Super Plunger" who raised at least $10,000 and jumped into the Chesapeake Bay 24 times in 24 hours. The 6,000 participants also included General Manager Dan Joerres and reporter Omar Jimenez. The money supports training and competition for 169 Special Olympics athletes in Maryland. Watch video.
Read more stories on Youth-Focused Initiatives »
More than 2.47 million American jobs depend on broadcasting, and the local broadcast radio and television industry - and the businesses that depend on it - generate $1.17 trillion annually for the nation's economy.
This site is brought to you by the National Association of Broadcasters. We advocate for the nation's radio and television broadcasters.
