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National Association of Broadcasters

KOBI-TV Raises Awareness of Homeless Crisis

Topic: Community-Focused Initiatives
Posted on 2/5/2019

California Oregon Broadcasting’s NBC affiliate KOBI-TV in Medford, Ore., partnered with AllCare Health on a 30-week long project, “HOPE (Helping Others Persevere Everyday)” to raise awareness of Southern Oregon’s homeless crisis. Through weekly stories and on-air discussions, they examine the causes of homelessness, explore potential solutions and share compelling stories of individuals that are affected.

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