Topic: Vaccine Education
Posted on 4/3/2020
Some television stations are offering free or discounted ad space to local advertisers in an effort to support them financially during the coronavirus outbreak, which has forced many businesses to temporarily close. Meredith Local Media’s Fox affiliate WHNS-TV Greenville, S.C., general manager Charlie Henrich says the decision helps his station show advertisers that their relationship isn’t just a financial one.
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More than 2.46 million American jobs depend on broadcasting. The local broadcast television and radio industry and the businesses that depend on it generate $1.19 trillion annually for the nation's economy.