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National Association of Broadcasters

WSLS Supports Roanoke Community


Topic: Community-Focused Initiatives
Posted on 8/22/2020

Graham Media Groupís WSLS Roanoke, Va., has supported the community in many ways in 2020. Some of their initiatives include:

  • Clear the Shelters: An NBC initiative and partnership with multiple area animal shelters to help animals get adopted.
  • Polar Plunge: A partnership with Special Olympics in Southwest Virginia during one of their major fundraisers, which raised $8,500.
  • Home for Good: A partnership with Habitat for Humanity to build a home for a family.
  • Find Your Money: In July, WSLS helped viewers claim $169,000 in unclaimed property.
  • 30 Days of Hope: An initiative highlighting foster children available for adoption.



Read more stories on Community-Focused Initiatives »





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