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Topic: Disaster Relief and Recovery
Posted on 2/3/2021
A local Birmingham, Ala. tv station raised more than $70,000 in a single day to help tornado victims recover and rebuild. Starting at 5:00 a.m. on Tuesday, February 2, Hearst Television’s ABC affiliate WVTM-TV hosted a donor drive and presented live-cuts and coverage throughout the day to encourage the viewing area to participate.
“Central Alabamians are a generous group and as our neighbors mourn, heal, rebuild and recover, we know these funds will help those impacted by the tornado,” said WVTM-TV President and General Manager Susana Schuler. “In times of need the people of Alabama unite around each other and we truly want to thank our audience...for their generosity.”
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More than 2.47 million American jobs depend on broadcasting, and the local broadcast radio and television industry - and the businesses that depend on it - generate $1.17 trillion annually for the nation's economy.